ROCK ‘N’ ROLL IN 3 SECONDS

In the advertising world, the billboard is often referred to as the three seconds message. It’s the amount of time drivers can give attention to an ad. Any more and they may end up a crash test dummy, reminiscing about their last kiss, careening down a highway to…I’ll stop now. Rock ‘n’ Roll Billboards of the Sunset Strip by photographer Martin Landau allows you to stare a little longer with no chance of getting hurt. The book also captures an era of rock ‘n’ roll before it went full corporate. In hindsight this could be the tipping point, where the music that was once part of a proud counter culture was influencing and being influenced by the likes of Don Draper. It’s a fascinating look at the music, the advertising and the Sunset Strip of the times.

To get yours visit rockandrollbillboards.com